Komunikasi Dalam Pemikiran Richard West dan Lynn H. Turner Untuk Menjadikan Komunikasi Yang Beretika

Abstract

This study is important to understand the meaning of a communication as well as communication makes a complete definition. The handle basic communication theory refers to the study of the theory developed by Richard West and Lynn H. Turner, in the book Introducing Communication Theory: Analysis and Application. This theoretical study was also associated with their Islamic values ​​that gave birth to the definition of Islamic communication. The research method of this study is to describe the analysis conten communication definition of Islam. The results of this study found that communication is an expression conveying one's ideas to others both verbally and nonverbally to be new information in the form of change. Communication Islam has said al-da `wah. Al-da `wah is an Islamic teachings convey ideas to others both in word and deed to shape the behavior or properties in accordance with the orders in Islam. Communication model form of action, interaction and tranformation. Ethical communication is very important to understand, because the communication error will lead to conflict. Communication is done by having ethical values ​​that lead to honesty. Communication Ethics in Islam are required to be honest and say it right. Good communication is the communication that have ethical values​​. Emotional communication may affect the acceptance of the message correctly. In this case we are worthy of communicating that ethical communication is communication that does not have emotions.